Blogging emerged in the 90s as a fun way for people to Nigeria Phone Number List share their thoughts, document their lives, and build community on what was then a brand new medium — the internet. Today, blogs are used by millions of companies of all sizes to drive traffic to their websites, establish their brand expertise, and grow their revenue. The blog ROI your company earns can make a serious impact on your overall business success. But what does blog ROI really mean? And how do you measure it? In this article, we will: Cover the current state of blogging Walk through the different types of blog ROI Go over how to Nigeria Phone Number List calculate your blog ROI Let’s get started! Quick Takeaways More than three-quarters of internet users read blogs regularly.
Nearly 90% of marketers say blogging is part of their strategy. Blog ROI can be found in higher web traffic, more leads and conversions, and established brand awareness and authority. Targeting blog content to Nigeria Phone Number List align with the buyer journey will increase your overall blog ROI. To calculate blog ROI, you need to figure out how much revenue you ultimately earn from any given metric you measure. Blogging: the current state of affairs A great blog can be the cornerstone of a brand’s content marketing strategy and drive up just about every metric you would measure to Nigeria Phone Number List determine its success.
Blogs are a space where brands can both promote and engage, show their brand personality, establish their expertise, and so much more. Today there are more than 600 million blogs on the Nigeria Phone Number List internet and 6 million blog posts are published daily. More than three-quarters (77%) of internet users regularly read blogs and 89% of marketers say blogs are part of Nigeria Phone Number List their content marketing strategy in some way.
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